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Category: Marketing

Job front: Chasing the job interview with a résumé

May 16, 2020
| No Comments
| Branding, Careers, Communication, Employment, Marketing, Networking, Reclaimed
From the Archives

Originally published February 3, 2015 You’ve submitted more than 200 applications, résumés, and cover letters in the last six months. You’ve made impressions at numerous job fairs. Somehow, though, you’ve been on less than a score of interviews. What are prospective employers missing here? Moreover, what might you be missing in all this? As this…

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Posted in Branding, Careers, Communication, Employment, Marketing, Networking, Reclaimed

Job front: A few of my favorite things

May 16, 2020
| No Comments
| Accounting, Careers, Communication, Creativity, Decision Making, Employment, Introspection, Leadership, Management, Marketing, Networking, Problem Solving, Reclaimed, Reflection
From the Archives

Originally published January 15, 2015 One of my connections on LinkedIn wrote me to compliment me on what he describes as a unique background. Specifically, he clarified, mine is a long list of diverse job experiences. I’m grateful to him for pointing this out. After he mentioned it, I started looking at my experience a…

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Posted in Accounting, Careers, Communication, Creativity, Decision Making, Employment, Introspection, Leadership, Management, Marketing, Networking, Problem Solving, Reclaimed, Reflection

New year, new focus, new meaning

May 16, 2020
| No Comments
| Aspiration, Branding, Employment, Goal Setting, Inspiration, Marketing, Motivation, Reclaimed
From the Archives

Originally published January 4, 2015 Happy New Year. It’s 2015, and I’m facing new opportunities, new goals, and a new focus for life and work. Still unemployed and seeking the next great employment opportunity on my career path, I am more convinced than ever that 2015 is my year for a fresh start in some…

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Posted in Aspiration, Branding, Employment, Goal Setting, Inspiration, Marketing, Motivation, Reclaimed

Personal branding might be job search answer

May 16, 2020
| No Comments
| Aspiration, Branding, Communication, Confidence, Employment, Inspiration, Marketing, Motivation, Reclaimed
From the Archives

Originally published December 24, 2014 Do you sometimes feel braggy when crafting your CV or résumé? Do you think you come across as cocky during job interviews? Crazy thing is that in business – and job hunting is your business – it’s not bragging at all. It’s marketing. More to the point, it’s self-marketing, or…

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Posted in Aspiration, Branding, Communication, Confidence, Employment, Inspiration, Marketing, Motivation, Reclaimed

Value your time, market your value

May 16, 2020
| No Comments
| Marketing, Reclaimed
From the Archives

Originally published September 13, 2012 I called a colleague with a question the other day, and when I said, “Have a quick question for you,” she replied (in jest), “Five bucks.” We both shared a laugh about it, and later reflected on how important it is to value our time as professionals, regardless of our…

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Posted in Marketing, Reclaimed

Accounting Skills

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GAAP Accounting
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